• REMEMBER

    We remember the children who never came home.

  • HONOUR

    We honour Survivors, families, and communities.

  • RECONCILE

    We commit to learning. listening, and taking action.

    Every Child Matter

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      Every Child Matters

      The slogan for Orange Shirt Day - Every Child Matters – is a declaration that no matter how much they were ignored and dismissed during Canada’s residential school era, the lives of Indigenous children matter. The unofficial day has been observed since 2013 and is called Orange Shirt Day in memory of a piece of clothing then-six-year-old Phyllis Webstad had taken from her on her first day at a residential school in 1973. The former Mission, B.C. residential school student had gone to school wearing a brand new bright orange T-shirt from her grandmother. When Webstad got to school, educators forced her to remove the clothing in favour of mandatory uniforms. “When my clothing, including my new orange shirt, was taken, it didn’t matter how much I protested or told them (the nuns and priests) I wanted it back, they didn’t listen,” said Webstad during an online launch for the book Beyond the Orange Shirt in September 2021. “This was the beginning of that feeling that I didn’t matter. We could be crying, we could be hungry, we could be sad, we could be lonely and our feelings did not matter. That’s where ‘Every Child Matters’ comes from. They were children. They mattered. And the ones who never made it home; they mattered. And in this day of reconciliation, every child matters.” In 2017, Georgina Jolibois, an NDP MP from Saskatchewan, sought to make Orange Shirt Day an official holiday focused on reconciliation with Indigenous Peoples and introduced a private member’s bill. September 30th has now been made a federal government holiday in Canada, called Truth and Reconciliation Day.

      Sticker & Flags

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        • “Every Purchase Makes a Difference — or Donate Directly to Support Indigenous Women and Children.”

        Orange Shirt Society (OSS) is a Canadian non-profit organization founded to educate and raise awareness about the history and ongoing impacts of the Indian Residential School system on Indigenous peoples.

        The movement began with Phyllis Webstad, a Northern Secwépemc woman, who shared her story of having her new orange shirt taken away on her first day at a residential school — symbolizing the loss of culture, identity, and childhood for thousands of Indigenous children.

        The Orange Shirt Society now leads national and international efforts through Orange Shirt Day (September 30th), encouraging reflection, education, and dialogue around reconciliation. Their mission is to ensure that “Every Child Matters” — honoring survivors and remembering the children who never returned home.

        OSS promotes understanding between Indigenous and non-Indigenous communities, advocating for healing, justice, and unity across generations.

        🔗 Official Website: orangeshirtday.org

        Legacy of Hope Foundation (LHF) is a national Indigenous-led charitable organization established in 2000 in Canada. Its mission is to educate, inspire, and promote reconciliation by raising awareness about the history and intergenerational impacts of the Indian Residential School System, the Sixties Scoop, and other colonial injustices experienced by Indigenous peoples.

        Through traveling exhibitions, educational resources, art, and storytelling, the Foundation engages both Indigenous and non-Indigenous communities to foster understanding, empathy, and healing.

        LHF works in collaboration with survivors, Elders, and educators to ensure that the true history of Canada is acknowledged — and that future generations grow with respect for Indigenous cultures, rights, and resilience.

        With the support of donors and communities, the Legacy of Hope Foundation continues to inspire thousands across Canada to walk the path of remembrance, healing, and reconciliation.

        🔗 Official Website: legacyofhope.ca

        • Every Purchase Brings Meaningful Change to Native Children and Families

        Every Purchase Makes a Difference — $1,000 Donated

        Today, we are proud to celebrate a milestone made possible by our customers. Through our “One Order, One Dollar Donated” campaign, we donated $1,000 to the National Indian Child Welfare Association (NICWA) on November 7, 2025.

        NICWA works to protect Native children, strengthen families, and preserve Indigenous culture. Every order helped move us closer to this goal, turning purchases into support.

        This donation belongs to everyone who ordered, shared our message, or believed in the mission. Together, we showed that clothing can carry more than a design. It can carry purpose, remembrance, and hope.

        Our $1,000 milestone is complete, but the journey continues. We will keep setting aside one dollar from every qualifying order toward the next donation goal.

        One order. One dollar. One mission. Thank you for making change possible.

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